Ddih
View more presentations from chinan Darmarajen.
mardi 27 avril 2010
DDIH
Nowadays, consumers want to control their hospitality experience and are looking for more and more transparency, online reviewers are directly influencing the hotel sector about 85% of the hoteliers believe that travelers are influenced by reviewers. Online reviewers are sharing good and bad experiences online and these opinions are impacting a lot on the buying decisions of millions of other potential customers. It is becoming increasingly important for hoteliers to not only a varying price structure but also to know where to be, when to be and at what price and also above all how to differentiate them from the competitors without compromising their core values.
The real challenge is to know, how to capture the consumer attention and leverage your product as more and more consumers are looking for unique experiences. In the luxury sector people are willing to pay at any price but what they are looking for is the added value of the product, they want to feel exclusive and beyond all the sustainability of the product, to what purpose the money that they are spending is using for, is it supporting “Association for children of cancer disease” or “eco friendly”.
The great revolutions for hoteliers is definitely the “App” on Smartphone’s which has completely transform travel habits of the Tech-Savvy Traveler with “location-based” apps, augmented reality, quick thick and Fidelio is working with hoteliers for the “Mobile Key Service”. For instance, Continental airline has understand the trend with the electronic boarding passes, a bar code on your mobile phone which removed a lot of time consuming and less stress for business travelers, if there is a delayed, travelers get update instantly on their phone. Beyond online maps and travel guides, travelers are turning to their phones to look up aircraft seat configuration, track taxis, reply to early hotel check-in requests, order room service and locate nearby colleagues.
http://www.impactlab.com/2010/03/09/smartphones-transform-travel-habits-of-the-tech-savvy-traveler/
One of the the main outcomes from the Think tank is what’s the next step and how is mobile app is reshaping the hotel industry?
Definitely, the mobile apps is reshaping the hotel industry because it’s provide instant information to travelers and it allow hoteliers to stay connected with their guest before, during and after their stay by sending offers and best rate available.
Since the power is in the palm of the customers and access to information is easier more and more virtual as well, what about human relationship services like concierge, is it a dead segment?
Well, to my point of view it will definitely be affected but people need some kind of attachment, feelings, touch and since people are living older and we are going through an ageing population, people will need real assistant where concierge will play a big role.
The real challenge is to know, how to capture the consumer attention and leverage your product as more and more consumers are looking for unique experiences. In the luxury sector people are willing to pay at any price but what they are looking for is the added value of the product, they want to feel exclusive and beyond all the sustainability of the product, to what purpose the money that they are spending is using for, is it supporting “Association for children of cancer disease” or “eco friendly”.
The great revolutions for hoteliers is definitely the “App” on Smartphone’s which has completely transform travel habits of the Tech-Savvy Traveler with “location-based” apps, augmented reality, quick thick and Fidelio is working with hoteliers for the “Mobile Key Service”. For instance, Continental airline has understand the trend with the electronic boarding passes, a bar code on your mobile phone which removed a lot of time consuming and less stress for business travelers, if there is a delayed, travelers get update instantly on their phone. Beyond online maps and travel guides, travelers are turning to their phones to look up aircraft seat configuration, track taxis, reply to early hotel check-in requests, order room service and locate nearby colleagues.
http://www.impactlab.com/2010/03/09/smartphones-transform-travel-habits-of-the-tech-savvy-traveler/
One of the the main outcomes from the Think tank is what’s the next step and how is mobile app is reshaping the hotel industry?
Definitely, the mobile apps is reshaping the hotel industry because it’s provide instant information to travelers and it allow hoteliers to stay connected with their guest before, during and after their stay by sending offers and best rate available.
Since the power is in the palm of the customers and access to information is easier more and more virtual as well, what about human relationship services like concierge, is it a dead segment?
Well, to my point of view it will definitely be affected but people need some kind of attachment, feelings, touch and since people are living older and we are going through an ageing population, people will need real assistant where concierge will play a big role.
Hotel palais stéphanie
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Hotel palais stéphanie
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mardi 13 avril 2010
Ascd(1)
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Ascd(1)
View more presentations from chinan Darmarajen.
lundi 5 avril 2010
Landmarks, hotels
Landmarks, hotels & airports turning off lights for Earth Hour
Posted using ShareThis
http://stuckattheairport.com/?s=hotels&sbutt=search+%C2%BB
Posted using ShareThis
http://stuckattheairport.com/?s=hotels&sbutt=search+%C2%BB
dimanche 4 avril 2010
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